Our Audiences are segmented by Acquisition, Re-targeting and Retention. 🤹‍♀️

To learn more about our audiences and how we implement our unique strategies, check out our tutorials in the App Guide under "Audience" (See Below) 

Something important to note is that when creating acquisition audiences, there is an automatic exclusion of non-acquisition which is:

  • 30 Days- Website Visitors
  • 180 Days- Purchasers 

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